Talk to fans
Blues Trust were pleased that the Birmingham City Board of Directors put out a statement yesterday rather than another Tweet. Twitter is not the most appropriate vehicle for communication in a situation where people are upset or angry with you. And, although Blues fans have continued to get behind the team, they are very unhappy with the run of results.
We would urge the Directors to try to find ways to talk to and listen to ordinary fans. Most people will be a lot politer than they are on social media if you give them an opportunity to talk with you face-to-face. You could start by having a chat with the volunteer Supporter Liaison Officers. On May 16th, you will have the opportunity to meet a group of fans at the Supporters Forum meeting; we look forward to seeing you there.