Mission Statement

What is the Blues Trust?

Blues Trust is a supporters’ trust set up and run by Blues fans, for Blues fans. Our overall aim is to establish a unified voice for Birmingham City fans, secure representation and influence within Birmingham City Football Club and to help safeguard the Club’s future. Fans can have their say in how we do this.

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  • We are open to everyone – the £5 annual membership package is affordable and accessible to all
  • We are democratic – one member, one vote
  • We are a not-for-profit organisation – the Trust is run for the benefit of the fans and the community the Club serves – not for the profit of its members or the Club
  • We are financially accountable and regulated by the Financial Conduct Authority – the Trust is required by law to produce annual, independently examined accounts
  • Overall, we aim to run the Trust democratically, fairly, sustainably, transparently and with financial responsibility – and we encourage the Club to do the same
  • The Trust is a member of The Football Supporters Association (FSA), which campaigns for the introduction of reforms aimed at giving supporters a formal role in the ownership and governance of their football clubs.  The FSA arose as a result of a merger between Supporters Direct and the Football Supporters Federation.
  • The Trust is registered under the Co-operative and Community Benefit Societies Act 2014 and must be run in line with a set of legal rules and policies
  • A board of elected members decides what the Trust does – any member can stand for election and have their say in this.
  • The Trust’s legal structure enables it to do some things that would be very difficult for other fans’ groups – registering St Andrew’s as an Asset of Community Value is a good example.
What is the Blues Trust trying to do?

The Trust has three main aims…

To develop the relationship with the Club

To encourage and develop a healthy, balanced and constructive relationship between the Club and its supporters and the communities it serves.

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  • We want to build a constructive relationship between the fans and those who manage and own the Club
  • We aim to facilitate an open two-way communication between the Club and its fans – the Trust can be a democratic and representative voice of supporters
  • Overall we want to strengthen the bonds between the fans, the Club and the communities which it serves

To increase supporter influence

To achieve significant supporter and community influence in the running and ownership of the Club.

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  • We aim to represent the interests of our members and to get the Club to take those interests into account when making decisions
  • We believe that the involvement of fans will be beneficial for the Club and will encourage its owners to run it in a sustainable way to ensure its long-term future
  • Some supporters’ Trusts hold a stake in their clubs and have influence that way. The Blues Trust is one of the  minority shareholders in Birmingham City Plc.

To promote supporter involvement

To engage, encourage and promote supporter involvement for the greater good of Birmingham City Football Club.

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  • The Trust needs a healthy membership base – the more members, the stronger the voice
  • So we want to grow the membership by engaging with fans and explaining our aims
  • We want more members to help in the day-to-day running of the Trust – board members cannot run the trust effectively without help from other members
  • We also need more board members – people who will lead the Trust forward
  • We aim to work with other supporters’ groups, not in competition with them – we recognise all groups have their own different purposes and roles
  • Overall we want to promote responsible and constructive fan and community engagement and we encourage the Club to do the same

Blues Trust

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